Outfittery 'How to Men'
Editing for Outfittery GmbH.
Like for ' How to Women', ‘How to Men’ is a project based upon an advertisement the company previously published. I was assigned by Outfittery to keep the original footage (shortened by 30 seconds) adding every other element: graphics, animations, language adaptation, synchronisation of music-footage-text.
What I liked about this project is the freedom I had to showcase my creativity and most importantly my sense of rhythm, given by my instrumental skills. Creating modern and interesting graphics and matching them with the beat of the song, or the specific movement of one of the filmed individuals, helped me in the creation of what I believe to be an exciting piece of work.